We're so excited about this that we almost busted the sirens out again — do you notice anything slightly different about Romenesko Letters?
How long has that been there? How could we have missed it? Permalinks! No longer will you have to write "see my letter to Romenesko" on your blog and pray that your readers are smart enough to scroll down past the last three Bob Bateman emails to find you half-way down the page — now there's a complicated three-step process that'll lead your readers directly to your denunciation of media conglomerization! Or some other denunciation! Or a funny poem!
We decided to test the feature out by trying to get a permalink for Daniel Radosh's 10/3 letter about his mother and the New York Times' policy on use of the honorific. First, we searched for "Radosh." There were 18 results — Mr. Radosh is prolific — and none of them were the one we were looking for. Then we searched for some keywords from the letter: "Times" and "honorific." Nada. So we searched for the letter's title — "Ms. and NYT." Boom! First result! Your permalink, sir. So if you're searching for that one specific thing you read about how newsrooms used to be smoky and have integrity and rotary telephones, all you need to know is the exact title of the letter. Because Jim Romenesko is still not a blogger.