Early celebrations of Apple's 30th anniversary aren't the only gun-jumping stories this week. BusinessWeek interviews execs from Lucasfilm's two main divisions: film department Industrial Light & Magic and game maker LucasArts.
It's all about convergence — but at the article's end, LucasArts producer Chris Williams admits:
There's no project that ILM and LucasArts are both collaborating on right now. But there is full intention that we get to that place. That's certainly a key part of the vision.
Please, interview people who already did something and leave the "They'll change the world next year" stories to Wired.