News Corp. has announced a multi-million dollar public service campaign to promote internet safety, as their MySpace property has become the go-to site for media panic over online predators. Their centerpiece PSA is a television spot starring a barely sober Kiefer Sutherland, who really knows how to break it down and keep it real:
"On TV Jack Bauer has 24 hours to make the world safe. In real life it only takes a few minutes to do the same for our kids," Sutherland says. "To protect them you don't need the latest state-of-the-art technology. You just need a few simple tips: Don't let them run into trouble on the Internet - use common sense."
You may laugh at the idea of parenting advice from a man who has been photographed passed out at a bar with his pants around his legs, but if he can fight the terrorists, he can certainly handle the MySpace rape farm.
News Corp. Launches Online Safety Campaign [AP]
Ironically Related: Study Shows Fear of MySpace Predators Is Overblown [Apophenia]