Marissa Mayer gets hooked on a Hasselhoff

At a conference last week, Google's most public VP (Marissa "Evita" Mayer) was spotted crediting sites like Google Video for the rise of Z-list celebs. And, sadly, she's right — the Star-Wars-Kid news cycle shrank from months to hours, thanks to some low-rent stars, not all of them new. Says Mayer:

In this type of world, everyone is a celebrity....You can thank us for it or not, but it does cause things like a David Hasselhoff video to be the biggest video in the world.

On the list of accomplishments in Google's corporate history book, will David Hasselhoff videos go below or above Froogle?

Web, reality TV create new celebrities [Mercury News]