[David] Carr (whom I employed six years ago at Inside.com) is a quirky, entertaining, singular writer. I was pleasantly surprised when the paper of record hired and then promoted him to media columnist. But I was flabbergasted when they gave him a movie-awards blog (the Carpetbagger) and—the Times!—let him invent a weekly Web-video spot as a goofy man-on-the-street and celebrity-on-the-red-carpet interviewer. He's produced three dozen so far. There's nothing else like them in mainstream media. He is preternaturally perfect for the Web—a friendly, wisecracking 50-year-old character with a Minnesota rasp, the very opposite of self-serious.