Inspired by the above story of two teenage Saw fans whose mischief is bringing a fresh wave of attention to the hugely successful horror franchise, always-innovative AfterDark CEO Courtney Solomon is scrambling to organize Captivity "phone teams" to call middle-aged women in poor health in key markets, hoping that mysterious messages that their daughters have been kidnapped and tortured by a maniac might induce the same kind of publicity-attracting cerebrovascular episodes that might raise awareness for his little abduction flick.