'Monocle' Sells Chic Two-Wheeling Lifestyle

Perhaps merely subscribing to Tyler Brûlé's newish travel-culture magazine Monocle was not enough? Perhaps you are interested in, figuratively, riding Tyler Brûlé. Now you can, with this Monocle-branded Skeppshult bicycle, which can be yours for a mere £600 (almost exactly $1200). Impress your literary friends on your town's new bicycle!

Skeppshult Monocle Bicycle [Monocle]