Please join us in welcoming the newest addition to the Gawker Media* family of blog-formatted web properties: Jezebel, a title just rolled out to service the needs of the vagina-having segment of the internet population, and dedicated to tarnishing the shiny objects that the Women's Magazine Industrial Complex deceives ladies into believing they desire. A snippet from their manifesto:
To put it simply, Jezebel is a blog for women that will attempt to take all the essentially meaningless but sweet stuff directed our way and give it a little more meaning, while taking more the serious stuff and making it more fun, or more personal, or at the very least the subject of our highly sophisticated brand of sex joke.
Basically, we wanted to make the sort of women's magazine we'd want to read, a magazine that would never actually see glossy paper because big-name advertisers and the publishers who kowtow to them don't much like it when you point out the vulgarity of a $2000 handbag.
[*Our faceless parent corporation, not that you care.]