Newsweek botches its Facebook cover

You'd think Mark Zuckerberg would be thrilled to make the cover of Newsweek. But secretly, we bet, the CEO and founder of Facebook is fuming. Why? Because the venerable weekly made a newbie mistake on the cover, one that Facebookers find grating. The cover invites readers to "add" Mark as a friend. Yes, the site does have an "Add Friend" dialog, so it's technically correct — but insiders hate the "add" usage, since it's easily confused with MySpace's lingo. Mark's own sister, Randi Jayne, chewed me out a couple weeks ago for that very mistake. And anyone who's used the site — clearly, not Newsweek's editors — knows that the proper terminology is to "request" or "confirm" someone as a friend. The basic gaffe tells us that the rest of the story — a predictable rehash by writer Steven Levy, assisted by eight (eight!) colleagues — can mostly be dismissed with the "Ignore" button. A few interesting status updates, after the jump:

  • Former PayPal CEO Peter Thiel invested $500,000 in Facebook.
  • Zuckerberg clinched his $12.7 million investment in 2005 from Accel Partners by ordering a Sprite, since he was still underage.
  • Facebook raised another $25 million round in 2006.
  • Microsoft's contract to sell ads on Facebook runs through 2011.