We've had this wacky theory that the new owners of Mediabistro are going to jettison their useless collection of blogs, which, save for TVNewser, are increasingly irrelevant and probably draw focus away from the company's core strength of getting guileless freelancers to shell out money that they could better use for food on "get togethers" and seminars. But maybe we're wrong! There's a brand new blog on the block, and it tries to take the TVNewser formula and apply it to the equally fascinating world of public relations!
PRNewser "will be written by agency vets, and much like TVNewser and the Bistro's other blogs, we'll write about the moguls, moves and money in this fascinating industry." More fascinating details follow!
To: firstname.lastname@example.org Subject: MediaBistro's new PR blog seeks sources
Sorry for the mass email. I wanted to quickly get in touch to let you know about MediaBistro's new blog about the PR business called PRNewser. We're hoping for the same level of success as TVNewser in the coming months. The link for now is http://prnewser.wordpress.com/. The blog will migrate to mediabistro after the soft launch.
I'll be writing posts along with a couple of other agency vets. I'd love to hear about your own news: client wins, staff changes, pitches & stunts that worked, and of course gossip! Feel free to forward this to your friends in the business as well.
Drop me a note and let me know how you're doing. I'd love to hear from all of you.