God, I love scooping John Battelle on his own business. If you've been wondering when the hell you'll have time to sit still long enough to watch Xeni Jardin talk about vaginal ads and butt-biting bugs — they're big in Japan! — here's your answer. Virgin America, crazy billionaire Richard Branson's irreverent new airline (Branson toyed with the idea of renaming coach class to "Riff Raff"), will carry the equally iconoclastic tech blog's new video venture, Boing Boing TV, as part of its inflight seat back programming. We should've seen this coming when Virgin asked Boing Boingers to name one of their planes. Until Virgin's promised inflight Wi-Fi networks are deployed, this'll be the next best thing to surfing YouTube from 30,000 feet over Illinois.