Rainbow Unicorns Are Totally The New Pogs!

After years of some of our least favorite stories, Times Style-boy Allen Salkin has redeemed himself by introducing us to Bella Sara, "an imaginative, joyful world of horses, where every girl is special and uniquely beautiful"—from the creators of Magic the Gathering and Pokémon. It's literally just what I've been waiting for ever since my mom threw away all my Spawn pogs!

So how does the magical world of Bella Sara work?

Each card comes with a code that can be entered on a Web site, unlocking a horse's stable, but each code can be activated only once — meaning the cards are meant more for collecting and less for trading. (Girls can use a computer mouse to clean the horse's living quarters and feed it hay, but they can't trade horses with their friends.)
One can also, I just found out, dress one's pony or unicorn up in knickers and horn-rimmed glasses! Oh my Gaaaaahd!

With Ponies, Unicorns and Secret Codes, an Effort to Unleash a Craze for Girls [NYT]