Digg CEO Jay Adelson insists the company isn't selling out anytime soon. He also downplays the possibility that his company might buy smaller startups. But he did tell BusinessWeek to expect new "customization and personalization" features for Digg in 2008. These include a story-suggestion function, alerts, and a user-grading system similar to eBay's buyer and seller ratings. Throw in a few badly needed customer support reps and you might have yourself a gen-yoo-wine Web 2.0 company there, Jay.