Happiness Publishers Run Out of New Ideas

Life, and finding happiness, is like a bowl of cherries! Or a box of... damn, why is it so hard to come up with any other ideas? That's what publishers are wondering, as they appear to be having problems coming up with designs (other than cherries) for new books on happiness. Stumbling on Happiness, by Daniel Gilbert, came out in March of 2007. It was a best-seller! The topic was optimistic, and the simple, pretty cover featured a nice font and an overturned bowl of cherries. Now, we won't beat up on the latest two authors to write books on happiness, Alexanda Stoddard and Sonja Lyobomirsky. But did their publishers' design departments have to choose the same imagery (cherries!), font, and soothing color scheme? Take a look for yourselves!

Happiness Publishers Run Out of New Ideas