Ousted Vimeo founder/CEO Jakob Lodwick has fallen into Tumblr-blogged obscurity. Without a scantily clad photo of Jakob and Julia every morning, why should we continue to care about his budding musical exploits? Lodwick must have gotten the memo, for he's taken on fellow nerd-hottie hipster entrepreneur Peter Rojas in an attempt to stay relevant. Lodwick (and everyone else) can't figure out what's so great about Rojas's Web-music thing, RCRD LBL. "They combined the worst way to discover music (genres) with the worst way to organize Web content (tag clouds)." Them's fighting words! At least he has one good point: the only people who think any of this crazy music 2.0 nonsense is a good idea are founders of music websites and their friends. (Photo of Jakob Lodwick by Jesse Winter) Update: Lodwick deleted the post. Luckily, we have a copy.