• By Hamilton Nolan
    Feb 7, 2008 2:43 PM 2,224
    read more: #marketing, #bigmo, #earnhardt, #incongruity, #advertising, #nascar

    Inexplicable Endorsements

    earnhardtmo.jpegNASCAR driver Dale Earnhardt, Jr. lends his face to a candy bar called "Big Mo'." That's correct. [AV Club]


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