Kevin Trudeau is the infomercial star and dressed-up hustler who cons the gullible of America by claiming to sell things that "THEY" don't want you to know. Natural Cures "They" Don't Want You To Know About. The Weight Loss Cure "They" Don't Want You To Know About. Debt Cures "They" Don't Want You To Know About. The Federal Trade Commission (maybe the real "They?") has fined Trudeau millions over the years and tried to ban him from making misleading claims, but he just keeps it up [WBZ TV]. In the olden days, thousands of people who had wasted money on his worthless books would storm his home with pitchforks and torches, and that would be that. Today, though, it has to go through the system. After the jump, a look at Trudeau's scams.
In 2007, Trudeau began airing an infomercial for a new book, "The Weight Loss Cure They Don't Want You to Know About." In the infomercial, Trudeau claims you can lose 30 pounds in 30 days, with no restrictions and no exercise. He says "It's the fastest, easiest, most effective way to lose weight."
Mike McDonald of Webster bought the pitch and the book. He was surprised at what he found inside. One of the recommendations for phase one of the diet is "Go to a licensed colon therapist and under their supervision and guidance receive 15 colonics."
Mike says in the next phase, you had to have daily hormone injections. In the infomercial, Trudeau never mentions that a hormone needs to be injected, or that you need a doctor's prescription to get the hormone in the first place.
When his products aren't pitching ridiculously complicated solutions to easy problems, they're pitching ridiculously obvious solutions to hard problems. People who bought Trudeau's "Debt Cures" say that there's nothing in the book that isn't common knowledge. The infomercial for his weight loss "solution" has been yanked from TV, and the FTC is suing him for false advertising, once again.
Trudeau is in the business of selling people things that sound too good to be true, and in fact are. Or of simply repackaging common sense knowledge with a steep markup. Unfortunately, there seems to be a limitless supply of suckers for him to prey on. I guess with one being born every minute, that adds up to... a lot! Here's a sample of a Trudeau infomercial, this one for debt; it demonstrates, obviously, that it's usually much cheaper to use Google to answer your questions about anything.