When Absolut runs an ad showing Mexico extending into America, people tend to laugh at it precisely because it's illogical. This is because America is a place people are seeking not to escape but to get in to. But the idea of what one might as well call Absolut Tibet, even though the ad hasn't been made, is another matter altogether. Should the idea of the real Tibet, the one that lives in the mind's eye of the Tibetans, ever take hold, it would be a radically destabalizing idea for the Chinese communist regime.
This, you see, is why "so many are raising a glass in the Tibetans' honor." And that glass could be full of Absolut! Get on top of this geopolitical business opportunity before it has passed you by, Pernod Ricard corporation!