The premise: A major production company is behind all the classic viral videos like "Laughing baby." See behind the scenes of "Girls make out at party" and "Boy puts Mentos in sister's Coke." (My favorite scenes are with the writers, who churn out one-line scripts but now I'm spoiling all the jokes.) The bittersweet irony behind this video keeps the momentum up, even if a few jokes fall flat. And it'll surely spark a dozen discussions of the future of online video in boring "new media" business blogs. See the non-businesslike clip below.

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