• more about

    #justinouellette

    Muxtape creator explains how to be an overnight failure

    MySpace Music — like Muxtape, except people who wear deodorant will use it

    Is Opentape a jab at the RIAA?

    read more: #journalistmath, #justinouellette, #muxtape, #jakoblodwick, #onlinemusic, #valleywag

    Founder of music startup Muxtape learns art of obfuscation from his master


    Interviewing Muxtape's Justin Ouellette for Listening Post, Eliot Van Buskirk asked "How many users are there at this point? How many muxtapes?" Ouellette's response — "more than the population of Germany, less than the population of Japan" — puts the number between 82 million and 127 million users. Compete.com puts the number around 52,000. Ouellete might have been joking, but Van Buskirk published the numbers without comment. And remember, with Ouellete and his Muxtape partner Jakob Lodwick, whom Barry Diller fired from his post as founder of online-video site Vimeo, you can't judge what's actually going on based on what they say.

    When asked about his involvement with Muxtape, Lodwick first denied it before backtracking. Then, after sources told us Lodwick might have broken his severance agreement in hiring Ouellette away from Connected Ventures to start Muxtape, Ouellette emailed us to say: "I created Muxtape by myself, thank you very much." We emailed back: "Who pays the bills at Muxtape?" No reply, but we've heard the answer is Lodwick.


    Contact information for this author is not available.