Is Hollywood PR practice infecting New York's lofty cultural industry? Two young stars together are always bigger than two separate entities. "Hot young New York authors Sloane Crosley and Keith Gessen," as the press release says, will do a joint reading next Wednesday in Brooklyn. Ooh! The n+1 editor (Gessen), and the popular twentysomething book publicist (Crosley) both have new books to promote—Gessen has already jokingly (we think) admitted in his NYT Styles profile to keeping a watchful eye on Crosley's sales, which are beating his. It's better this way: if readers get annoyed by Gessen's overblown male characters—at least they'll have her quirky essays to lighten the mood. [BookCourt]

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