"The watershed moment for bodysnarking, Ms. Redd says, came a few years ago when Google introduced its advertising program AdSense. 'The program allowed sites to track pages viewed and make ad revenue based on the number of visitors. [Blogger] Perez Hilton realized that nobody cared about his personal shopping trips; they cared when he posted pictures comparing Britney's private parts to a roast beef sandwich.' The masses had spoken: Bodysnarking was now a revenue generator." [WSJ]