Rolling Stone, America's most frustrating magazine (yay, Matt Taibbi; boo, excruciating music coverage) has been having some trouble selling ads lately. So to help revitalize its "iconic and revolutionary brand," the magazine has slapped some of its classic covers on t-shirts. They're for sale at Macy's for $36 each. Eh, not really worth it. Oh, wait: each shirt comes with a free subscription to Rolling Stone. Eh, still. Better idea: make the magazine better so it sells. "The new collection of Rolling Stone tees appeals to today's cross-channel lifestyle, bringing together the influences of fashion, music, celebrity and entertainment," says a Macy's exec. "Macy's is honored to be exclusively bringing back these covers in a new, wearable way." OH NOW I GET IT. [via Ad Age]
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