What's the Most Annoying Possible Euphemism for 'Media Person?'

Man, I remember when "Interactive Guru" seemed like the absolute most annoying possible euphemism for someone with a job vaguely related to the media. Seems like a long time ago. Then, of course, we got "Social Media Ninja" and "Knowledge Curator" and the whole thing just turned into an exasperating arms race of bullshit.

But "assistant professor of new and emerging media" at Eastern Illinois University Bryan Curley has really broken new ground in this category by coining this new euphemism for journalists: "Information Sherpas."

If you can come up with something more fucking vexing than that in the comments (preferably something in actual use), I swear I will give you a god damn prize.

[ICM via Mediawire. Photo: AP]