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    read more: #parislasvegas, #advertising, #thegays, #lesbians, #vegas, #marketing, #gambling, #thefrench, #sex

    Las Vegas' Very Special Gay Cards

    As Alex Pareene once said with a certain joie de vivre, "Leave it to the French to [insert something racy here]." Well, it doesn't get much racier than advertising to the gays—unless it's advertising to the lesbians! So Paris Las Vegas is appropriating a bit of that fake French savoir faire for their new ad campaign, which features the understated slogan, "Everything's sexier in Paris Las Vegas." Points to them for being inclusive, in a rather blunt and unsophisticated way. Gay-targeted ad pictured; lesbian-targeted ad (the content of which you might be able to guess), after the jump.

    [via Multicult Classics]


    Send an email to Hamilton Nolan, the author of this post, at Hamilton@gawker.com.