We knew you'd ask. So I called Wired executive editor Bob Cohn: He confirmed. August 2008, undeserving Internet fame recipient Julia Allison hits the newsstands, becoming an undeserving print fame recipient. Now the prematurely dysfunctional launch of her blog collective, NonSociety, makes some sense; she rushed the site out to meet Wired's print deadline. How did we not see this coming? Oh, wait: We did.

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