A company spokesman said: "Given the current climate we have withdrawn the shoe indefinitely from Nike's own stores in the UK." He said the Air Stab name reflected the fact that it was first launched in 1988 as a stability shoe and had no connection to knives or stabbing. "While it may be an unfortunate coincidence timing-wise, given current problems regarding knife crime, we completely reject the idea that we are in any way condoning or encouraging the issue of knife usage," said the spokesman.If the Brits decide to start using Lebron James as a weapon, it will truly spell trouble Nike's European marketing plan. [Telegraph UK via Adrants]
Poor Nike just cannot catch a break these days. First all the gays and their blog commenter followers got upset about Nike's new ads featuring a guy with his nuts in another guy's face, which some say are homophobic. (Nike's ad agency would like you all to STFU with your whining about that, BTW). And this controversy is distracting them from the process of pulling all their "Air Stab" shoes out of UK stores because the god damn Brits can't stop knifing each other! The insatiable British appetite for stabbing their fellow citizens caused bad PR levels to rise so high that Nike had to start pulling the shoes last week-even though they've been selling them for 20 years.