This image was lost some time after publication.

Many thanks to AdWeek's AdFreak blog for directing our attention to this new advertising campaign for Face to Face NYC, a day spa on West 20th Street. This ad here is one of a handful the company is now running in publications like HX, Genre, and Time Out New York. Face to Face describes the campaign as "raunchy, yet classy." (By the same logic, anal bleaching may be "all the rage," or just really popular with muscular "knot experts" named Sandor—you decide.) But you do have to give the spa some credit for not, er, beating around the bush. [AdFreak]