A nonprofit group called Commercial Closet is trying to persuade the ad industry to be less stereotypical when it comes to portraying LGBT issues (THE GAYS). That would mean not making ads like that one Nike ad with the balls in the face or that other Snickers ad with Mr. T and the gun aimed at the possibly gay individual. Considering how much progress the ad industry has made with the race issue, we'd bet on South Carolina levels of sensitivity for the foreseeable future. Keep your gay cooties out of Bill O'Reilly's mayonnaise, homos. [Ad Age]