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    read more: #radar, #thegays, #controversies, #contextualadvertising, #google, #advertising, #websites

    Fauxmosexual Anti-Gay Ad Sneaks Onto Gay Websites

    Gay website The Sword slammed gay website Radar Online yesterday for running an ad for ProtectMarriage.com—a site supporting an anti-gay marriage initiative in California—right above a Radar story slamming McDonald's for caving to "radical anti-gay extremists." A third gay website (this one) checked with Radar, which said the ad was automatically placed on the page by Google, not sold directly by the gay magazine. (The ad has also reportedly popped up on gay website Towleroad). Well this is why "Adventures in Contextual Advertising" was invented—because Google is a soulless hate machine! The innocent victims here: the gays. And the straights. [via The Sword]


    Send an email to Hamilton Nolan, the author of this post, at Hamilton@gawker.com.