We called it the Great Magazine Die-Off , but it is the work of an angry Media God. We should take this time to reflect what we have done to irritate him so, for He is smiting us, laying off people in great multitudes, and killing magazines. He's about to pair us up two-by-two and load us all onto a big boat (the seas of the Internet?), so that he can flood the media and destroy it in order to save it. Radar was the sacrificial lamb, and we hope that He accepted that sacrifice—but let's be honest, CosmoGirl and 02138 deserved to die. (Was it advertorials? Is He mad about advertorials?) We can only hope that the great flood that is now upon us will wash away the media-sin, and desperately try to cling to the ark. After 150 days, we'll wait for a dove to return with an olive branch in its beak. We're hoping the bird won't have the face of Arianna Huffington—or the mark of the Daily Beast .