Who's Mark Papermaster, the chip guru Apple and IBM are scrapping over? Here's one clue: He's the kind of guy who has no photos online. There used to be a "Mark Papermaster" profile on Facebook , but it's gone. No wonder he wants to disappear: Apple hired Papermaster, formerly a VP at IBM, possibly to run its PA Semi chip-design subsidiary . Apple switched to Intel chips for its Macs years ago, but after it bought PA Semi, speculation grew that it might use some variation on IBM's Power chips for the iPhone and iPod. Papermaster could help with that.IBM is suing Papermaster and Apple over the terms of his noncompete agreement. Apple and IBM hardly compete, which makes IBM's lawsuit a bit puzzling. California law is unfriendly, in general, to noncompete agreements; if anything comes of the lawsuit, it will likely be some kind of settlement. Here's why I think IBM is suing Apple and Papermaster: It just wants to get some idea of what Apple's up to.