Middling designer Kenneth Cole is well known for writing his own pun-tastic advertising copy after only seconds of thought, and he hasn't lost his razor-sharp mind. Yesterday there was already a Kenneth Cole billboard up for Obama's election: "A precedent we can be proud of.—Kenneth Cole." He had one ready for a McCain election, too: "Out with the old...In with the older.—Kenneth Cole." In case of a third party victory, he could have gone with: "OMG I'm so surprised I didn't even think one up! Well okay how about like, 'Third is the word.' Yea, I like that because it has, like, different levels. Raoul, send that one over to the billboard people.—Kenneth Cole." [NYT]

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