Why, God, why? PC Magazine was such a nice, safe publication. It never hurt anyone. It sort of kept to itself around the neighborhood, but it seemed perfectly normal. Not at all like those rowdies at Infoworld . Ziff-Davis, the publisher, has already gone through bankruptcy. Wasn't that enough ? In a word: No. Seventy percent of PC Mag's revenue now comes from the Internet, according to Ziff's CEO. Valleywag alum Nicholas Carlson has a tidy little reblog of the whole situation.