National advertising revenues decreased as weakness in the studio entertainment, healthcare and home furnishing manufacturer categories offset very strong growth in financial services advertising as well as increased advocacy advertising.Yes, all those full-page ads by failing banks desperate to retain their customers were the bright spot for the NYT Co. So here's the question: How long until the NYT Co. declares bankruptcy? "Never" is an acceptable answer for the optimists among you. A sale by the Sulzberger family is another obvious alternative. For the more hard-hearted, put your predictions in the comments. There will be some sort of reward for the winner. Though nobody really "wins" if it actually happens.