Hey, whoa, BLOW UP your television and get ready for DRAMATICALLY DIFFERENT sound and visuals comin atcha from a WIDE SPECTRUM OF NEW HOOKS. This is the future, people. The Tribune Co.'s "Chief Innovation Officer" and craziest dude in the newspaper industry
Lee Abrams has some new
memo-fied ideas that will have you looking at TV
weeded out of your mind
a whole new way. Consider: "The old line 'Don't fix it if aint broke' makes no sense. It's like saying: Let it break...then we'll fix it." And that's just the beginning!:
*TOP 10. Number the stories. Give them a "handle" "In tonight's Top Ten: #1 Obama announces he's a Muslim; #2 Pirates sink US Sub; #3 etc......Good thinking!
*CASUAL STYLE: What with the suits and ties? I'm not suggesting sloppy...but business casual...maybe even eccentric as the Crime expert could be in a Columbo styled rumpled sweater.Excellent advice!
*CRIME CENTER. It's simple...we have a Weather Center and a Traffic Center, why not a crime center with a dedicated crime expert.Simple but brilliant!
*QUALITY: All of this tied together with a level of seriousness instead of trying to be funny and cute. I'm thinking a 60 Minutes vibe.Haha why not? And finally:
Are the above points valid? I don't know, but that's not the point.Yes sir! [Daily Pulp via Romenesko ; pic via]