Can you destroy — or cement — your professional reputation in 140 characters or less? On Twitter, it's easy! Watch and learn from ABC's Jake Tapper, ex-Wonkette Ana Marie Cox, VentureBeat's Eric Eldon and others:
Jake Tapper, ABC's resident hunk of red hot newsmeat, gave an incomprehensible update about President Obama's quest for culinary knowledge.
VentureBeat blogger Eric Eldon exemplified the South By Southwest work ethic.