Gawker 
Jul 6, 2009 1:57 PM
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A good example of just one of the newspaper industry's problems: Macy's has cut its newspaper ad spending in half since 2005. That's a decline of about $600 million. And even after the decline, Macy's was the second-biggest newspaper advertiser in 2008, behind only Verizon. That money is never coming back. To newspapers.
read more: #mediacrack, #media, #journalismism, #newspapers, #magazines, #advertising, #vogue, #thepoors, #advertorials, #thedailybeast, #theennuist, #blogs
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