Disney's Marvel Deal Forces DC's HandS

In a battle between Mickey Mouse and Superman, most people would put their money on Superman. Well, that's almost true. Sure, Superman would definitely kill Mickey, but the Mouse has Disney power, and that Disney power forced Superman's company's hand.

Hoping to become more of a superhero power player in Hollywood, Warner Bros. has been quietly reorganizing its comic arm, DC Comics, to focus its energies on blockbuster hits. They claim they've been working on this for months, but Disney's announcement that it was buying Marvel accelerated things a bit.

Warner had intended to announce details about its plans for DC Comics in January, as it begins a 75th anniversary celebration of the DC brand, Barry Meyer, chairman and chief executive of Warner, said in an interview.

But the Disney announcement resulted in so many questions about the possibly heightened competition "that it would have been disingenuous for us to suggest that we had not been thinking about it." He added that the Marvel-Disney announcement "reconfirmed in us our strong belief in how valuable DC really is."

That remains to be seen. While, yes, DC has the strong Batman franchise and, to a far lesser degree, a burgeoning Superman series, it's also unleashed a slew of stinkers, like Catwoman and Watchmen, which failed to live up to its potential. Marvel, meanwhile, had the X-Men trilogy, keeps rolling out Spider-Man flicks, made three Blade movies, Iron Man and will no doubt make a splash with the forthcoming Thor, Avengers and Wolverine 2 big screen adventures.

DC will have to look mighty hard for characters who can stand up to Marvel's icons. Our suggestion? Neil Gaiman's Sandman. Why, oh why, has that not been adapted?

Image via Madolan's flickr.