The internet campaign started at to get 30 Rock funnyman Morgan to open a Twitter account may just be an innovative way to market a website that looks like Gawker Stalker, but that doesn't mean it's any less brilliant.

If we're going to have to be besieged by the private lives of celebrities over the internet, would you rather hear about Demi Moore's beef with Perez Hilton, Martha Stewart's latest disaster, and Elizabeth Taylor's heart surgery, or would you rather read Tracy Jordan Morgan spout hilarious nonsense and delightful inappropriateness?

You don't have to answer, that question was rhetorical. This is a medium that is perfect for his style of comedy, and the public demands it. What's stopping you, Tracy?