Adam Hanft writes about business strategy and stuff for some semi-respectable news outlets, but he made the mistake of hiring Ronn [sic] Torossian's 5WPR to get him some press, and they are making him sound like a moron. Big time!
5W sent out a pitch today (to PRNewser, for one!) touting Adam as a business expert who "sees the extra security precautions as an opportunity for airlines rather than a challenge." What would you recommend, Adam?
- Airlines also need to rush in and make the long lines at security as tolerable as possible. They should set up flat screen TVs along the path, hand out milk and cookies, and have magicians to occupy crying kids.
Poof! Your reputation has disappeared.