Besides managing to come up with a new six-pack abs workout every month, Men's Health is now ever so slightly suggesting on this month's cover that you can be just like a Twilight star, if you wear Calvin Klein© jeans.
In addition to providing men with the tools to "TRAIN LIKE THE TOUGHEST MAN ON EARTH," the bottom-right corner of the magazine's cover, showcasing Twilight star Kellan Lutz, reads "Kellan wears Calvin Klein Jeans." The New York Times' Joseph Plambeck, who pointed out what is really just a cover advertisement, contacted Men's Health editor-in-chief David Zinczenko, who said, "Rather than make readers hunt and peck for information on the clothes featured on the cover, it's there for easy access." Nice to know!
[Cover image via Men's Health]