Yankees owner George Steinbrenner died of a heart attack at 6:30 this morning according to the New York Times. We TV-nerds remember him as George Constanza's boss, and pay tribute with this clip from Seinfeld.

Here's a bunch of "George Steinbrenner moments" from the show where Larry David voiced him.

"Jerry, it's Frank Costanza! Mr. Steinbrenner's here, George is dead, call me back!"