After indicating earlier this year that it would create a new category specifically for medical marijuana trademarks, the US Patent and Trademark Office has now reversed itself. Which is good, because, dude. You cannot trademark "Maui Wowie." Come on, dude.
Panatella, the Colorado consortium, applied to trademark Mellow Yellow and many more oldies, including the word Chronic (pot slang made popular a decade ago by rapper Snoop Dogg), along with Maui Wowie, Albino Rhino and others.
Dude, you're just... all fucking corporate, and shit.