It's so easy to sell shiny America crap to angry conservatives these days. Now the New York publishing world is formally cashing in, as HarperCollins is starting a new conservative imprint, "Broadside Books." Punchy?
HarperCollins was the publisher of Sarah Palin's Going Rogue, which only sold about 432 trillion copies, every one of them just as good. Now it's time to scale up! HC's new "Broadside Books" will simply take every book genre and write alternate conservative versions:
As [Broadside chief Adam] Bellow imagines it, Broadside Books ("it had a certain combative edge," he said of the title) will publish books on the culture wars, books of ideas, books of revisionist history, biographies, anthologies, polemical paperbacks and pop-culture books from a conservative point of view.
"There's no reason why almost any publishing genre that we have can't be approached from a conservative angle," he said. "I hesitate to define it too narrowly. We're on the cusp of an explosion of intellectual activity on the right, and I don't want to limit the kind of submissions I receive."
Well, we should all look forward to this much-need explosion.
HarperCollins is the big fish simply because it has Sarah Palin, but other, non-News Corp. owned labels are shifting their target audiences rightward:
So several publishers created conservative imprints of their own. Random House started Crown Forum (whose authors include Ann Coulter and the former senator Fred Thompson); Simon & Schuster has Threshold Editions (Glenn Beck, Jerome R. Corsi); and Penguin Group USA has Sentinel (the former Arkansas governor Mike Huckabee, Matthew Continetti).