Backstory'Fast Drunks' Coming to Drive-Thru Near You bonnie fullerMiddle-Aged Celeb Mag Castoff Hilariously Channels MillennialsCar Brand Loved By Liberals Mocks Subway Smells, Bums and Safety8 Totally Bizarre Celebrity Apps With No Reason to ExistMountain Dew Is Having a Bad Week at the Intersection of Race and RapREAD: The Ten Most Amazing Sentences in New York's Big Buzzfeed Story… Advertising Fast Food denny's Branding Hamilton Nolan 2/02/11 12:30pm 2/02/11 12:30pm g 1,575L 97Edit Denny's Somehow Convinced 'Diner' Image Will Be an Improvement Hamilton Nolan PFollowOUnfollow 2/02/11 12:30pm 2/02/11 12:30pm g 1,575L 97EditDenny's is spending $60 million to get people to call it a "diner." We'd call it "greasy" for free. 1 jFacebook iTwitter kTumblrLDiscuss