Do you know how sometimes you go to buy a pack of gum or some spoons or a pack of washcloths and the person at the register demands that you tell them your ZIP code, in order to be granted the right to hand over money for your purchase? And you're like "Buh? That is so exploitative. Well whatever, I really need these spoons." Yes, well, last week that practice was ruled illegal by the Supreme Court of California. And already, "More than a dozen new lawsuits have been filed against major chains that do business in California, including Wal-Mart Stores Inc., Bed Bath & Beyond Inc., Crate & Barrel and Victoria's Secret" over their ZIP Code-asking ways.