Newsweek, the only newsweekly to lose advertising during the first quarter of 2011, continues to dwindle almost to the point of irrelevance.
The April 18, 2011 issue features just six ads, plus an endemic one for "Newsweek's digital companion" The Daily Beast (also known as "the website of choice for nearly 7 million people every month!"). Tina Brown cannot be happy with the difficulties the new-look NewsBeast is having. The editrix managed to secure barely one ad page for every nine of content. That is not going to pay Sidney Harman and Barry Diller's bills.
So who bought the six pages? The ads are above.