Check out Mark Zuckerberg's fancy new stationery, featuring embossed paper that reads "FROM THE DESK OF MARK ZUCKERBERG, FOUNDER & CEO OF FACEBOOK." Ben Barry, a graphic designer who works at Facebook, explains its purpose:
Mark gets a lot of mail thanking him from people with amazing personal stories made possible because of Facebook. We wanted to make something a little more personal and special for him to respond.
Do you think he actually writes to fans this way? A Facebook message would be more appropriate, but there's no way to emboss your name on one of those, so I see his point.