Illusion psychologist Richard Wiseman has spent the last two decades "exploring the backwaters of the human mind," only to discover that we're pretty easy to fool.

Professor Wiseman's viral videos showcasing "amazing practical jokes" and "quirky science stunts" play to our predilection toward gullibility in less direct ways than his latest outing: 10 Bets You Will Never Lose.

Shock and amaze your friends as you sucker them out of one hard-earned £20 note after another! (As YouTuber RyanRuffy points out, it might be wise to ensure your friends don't have any sharp objects within reach before proposing these "bets.")

[video via Quirkology]